Italy’s Magic MP Powers the Future with All-Electric Blow Molding Technology
Magic MP is a pioneering firm that specializes in the design and manufacture of All-Electric blow moulding machines. It was founded in 1959 and has its headquarters in Besana in Brianza, close to Milan, Italy. With more than 60 years of expertise, Magic MP has established a solid reputation for providing cutting-edge machinery solutions that serve a variety of uses, from intricate packaging systems to container manufacture.
A History of Firsts Magic MP introduced its first All-Electric machine, the “Baby Electric,” in 1997, becoming the first company in the world to adopt and present the All-Electric technology in the blow molding. This marked a major shift in the industry, leading Magic MP to quit hydraulic machine production entirely by 2014. Today, more than 1.800 Magic All-Electric machines are operating worldwide—offering unmatched efficiency and performance.
Outstanding Technology Magic MP is dedicated in the production of:
- All-Electric Extrusion Blow Molding Machine (EBM) for HDPE bottles from 5ml up to 50L
- All-Electric Injection Stretch Blow Molding Machine + Molds (ISBM) for PET bottles from 10ml up to 10L
- All-Electric Accumulator Head Machine for technical containers as agro-chemical backpack
- All-Electric Parison Transfer Machine for 220L L-ring container
- Downstream, Robotic and Automation systems
Magic machines range from 1 to 60 tons of clamping force, with single or double stations and up to 24 parison heads, making them ideal for industries where precision, aesthetics, and functionality matter—such as automotive, medical, industrial components, packaging, and consumer goods.
Compared to traditional hydraulic systems, Magic’s All-Electric machines reduce energy consumption from 55% up and cut maintenance costs by as much as 70%, leading to reduced downtime and expenses. With a compact footprint, versatility for production changes, high output, stable and safe operation, and remote teleservice capabilities, Magic MP machines are not only efficient—they’re also safe, clean-room compatible, and flexible enough to adapt to evolving production needs.
In-House Excellence & Tailored Flexibility Approximately 70% of the components used in Magic machines are produced in-house using high-quality materials. The remaining 30% are sourced from some of the most reputable global suppliers, such as Siemens for electric components and FESTO for the pneumatical components. This strategic choice ensures that these parts are not only reliable but also often easy to find and readily available in local markets. This integration guarantees superior build quality as well as fast availability of spare parts. Moreover, Magic MP offers unmatched customization and flexibility, allowing clients to configure the clamp stroke, tonnage, extruder size, and head cavitation to meet specific production needs.
Sustainability at the Core Magic MP’s commitment to sustainability is more than just a statement—it’s embedded in every machine we manufacture. Their systems are engineered to process recycled resins, PCR materials and bio-based resins, including Polyhydroxyalkanoates (PHA), a biodegradable material gaining popularity as demand for eco-friendly packaging grows. Magic MP helps manufacturers transition toward a circular economy, offering sustainable solutions without compromising performance or quality.
A Trusted Partner in the MENA Region The company has built a strong reputation in the Middle East and North Africa (MENA) region, including Saudi Arabia, the United Arab Emirates, and India. These markets demand not only sustainable industrial growth but also reliable, cutting-edge technology that ensures consistent high performance, energy efficiency, and reduced operational costs. Manufacturers in these regions require machinery that can withstand rigorous production demands while maintaining precision and flexibility to adapt to varying product requirements.
Success Story in MENA Region One Magic MP customer from the MENA region conducted a comparison between an All-Electric Magic machine and a hydraulic vintage Magic machine over five days, running the same product with the same material on the same cycle times simultaneously. The results were outstanding. During this testing period, the Magic All-Electric machine registered only 114 non-conformity parts per million, demonstrating high levels of efficiency and precision compared to the hydraulic system, which registered 4.425 non-conformity parts per million, thanks to high reparability of the cycles, the precision of the closing system to deliver always the same cutting on each bottle and cycle, absence of unpredictable hydraulic changes during the day/night, temperature and atmosphere pressure and higher stability of the entire process of the All-Electric machine. Magic All-Electric EBM machines in full production consumed about 0.23 kWh per kilogram of extruded plastic, compared to the hydraulic machines consumed 0.55 kWh per kilogram of extruded plastic.
Looking Ahead
In a field where technological advancements happen swiftly, Magic MP stays ahead of the curve by continuously funding research and development to integrate new materials, improve energy efficiency, and facilitate circular economy principles. Because of this progressive approach, manufacturers all over the world can be sure that Magic MP will provide them with innovative, responsible, and future-ready solutions. Since its inception, Magic MP has been a family-owned business, and the third generation is currently proudly leading it, carrying on the tradition of creativity, dependability, and long-term planning.
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