Comexi Opens Asia-Pacific Hub in Bangkok
The opening of this new centre is part of Comexi’s strategy to have closer proximity to its customers and to achieve a leading position in this region
Southeast Asia is a market with great potential. Experts believe the economy of this area and India will be those to record the greatest growth in this decade. Over a considerable period of time, Comexi has not only been working to meet the needs of companies within the region, but in recent years has also concentrated its efforts on achieving a leading position in the area, in order to have close proximity to its customers. The result of this strategy is the recent opening of the Comexi Asia-Pacific hub in Bangkok (Thailand). The hubs in Dubai
(United Arab Emirates) and Monterrey (Mexico) will be forthcoming.
“The opening of the Thailand hub is an important event in regard to the almost 70 years of Comexi’s history. It is not only the inauguration of these offices, but it represents a pivotal moment to be increasingly present in the Asia Pacific. This is an emerging region that already has a capital weight in reference to the world economy; we want to achieve a leading position”, explains Pau Xifra, Chief Transformation Officer. “Furthermore, it is a crucial milestone in the fruition of Comexi’s Vision 2030, as it aligns with the strategy of being in close proximity to our customers and being able to offer them the best possible solutions and services”, he continues.
The new Comexi Asia-Pacific hub has a spare parts warehouse, sales team, and technical services. “We will be able to respond with much more agility to the needs of our customers in Southeast Asia”, explains Alexander Astudillo, Area Manager of Comexi in the region, who values the importance of having local offices in Thailand.
The inauguration of the offices took place in the 15th of June, coinciding with the celebration of Propak Asia. Agustí Combis, Comexi’s Regional Sales Director in the Asia-Pacific area, acknowledges that “we are very proud and satisfied with the accomplished work. We are aware of the historical importance this event represents for Comexi, as well as the opportunity that it has presently created in the entire Asia-Pacific region”.
With the opening of this hub, Comexi pursues its strategic path: concentrating on customer service as well as adapting its portfolio and service to the specific needs of each market.
www.comexi.com
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