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IAA Transportation: Leading International Platform for Logistics and Transport Inspires With Full Halls

Ginu Joseph by Ginu Joseph
September 29, 2022
in Features & Insights
IAA Transportation: Leading International Platform for Logistics and Transport Inspires With Full Halls

IAA Transportation: Leading International Platform for Logistics and Transport Inspires With Full Halls

1,402 exhibitors from 42 countries – very positive visitor ratings – transport and logistics as a top global topic – next IAA Transportation will be held from 17.

Our first IAA Transportation exhibition ended extremely successfully on Sunday. Organizers, visitors and exhibitors were very satisfied with the new concept, which this year covered the entire transport and logistics spectrum.

1,402 exhibitors from 42 countries and a total of 230 national and international speakers were represented at IAA Transportation and they presented their technical innovations, developments and concepts for tomorrow’s climate-neutral mobility.

“Following on from IAA Mobility, we have successfully developed and reinvented IAA Transportation. We are now exhibiting the entire logistics spectrum, ranging from trucks to cargo bikes and delivery vans to parcel drones. This courage has paid off as the tremendous response from exhibitors and visitors showed that our new approach was the right way to go”, said VDA president Hildegard Müller at the close of IAA Transportation in Hanover. “Transport and logistics are the lifelines of our society and economy. The new IAA Transportation concept has provided answers to the many challenges that the industry is now facing throughout the world. It became clear in Hanover that: our industry is delivering what is needed for a sustainable future”.

IAA Transportation shines out through its Internationality

IAA Transportation 2022 once again consolidated its position as the world’s largest platform for the transport and logistics industry – around two thirds of the exhibitors were international companies. Our visitors came from 72 countries.

The many global innovations that were presented here all focused on the electrification and climate neutrality of the drive train. The vehicle manufacturers presented a huge variety of electric and fuel cell-based drives as well as hydrogen combustion engines. New and also a trend: Replacement kits that enable the diesel drives fitted in buses and trucks to be replaced by a new battery drive system. This concept will enable haulage companies and local transport companies to modernize their existing vehicle fleets during ongoing operations.

Bodywork and trailer exhibitors also presented a wide range of innovations that included electrified trailer axles and more especially, lightweight trailers that will reduce a tractor’s energy requirements. The bus manufacturers focused on the electrification of intercity buses and coaches.

“Our industry is resolutely driving forward the biggest transformation in its history and this is also making an important contribution towards solving the challenges that society is facing. The message from Hanover is this: We have the competence and the will to combine better logistics with more climate protection. The transport and logistics industry is now putting their innovations on the road – the climate neutrality mission is now in full swing”.

Impressive Presence, extremely high international Attention

IAA Transportation welcomed a total of more than 1,400 journalists from 57 countries. The exhibitors organised 89 press conferences. International media from 97 countries accounted for 77 percent of the coverage. Posts on social media channels were viewed more than 2 million times. Apart from Germany, there was very intensive exhibition reporting about the exhibition in the USA, Canada, India, Japan, China and South Korea.

Our exhibitors in detail: A total of 1,402 exhibitors presented themselves at IAA Transportation 2022 and nearly two thirds of them were international companies. 260 of them were exhibiting bodies, trailers and semi-trailers and there were nearly 600 suppliers as well. 68 international start-ups were also present in Hanover for the first time. Six cargo bike manufacturers also presented their new products, making an important contribution to low-emissions and city-friendly logistics.

Visitors were enthusiastic about the new Concept and the Experience Opportunities

The majority of the visitors rated IAA Transportation’s new concept very positively. In particular, the range of innovations, the new models and the internationality of the exhibitors were rated as extremely good. Above all, the opportunity to try out new products for yourself proved to be very popular: IAA Test Drives, which was one of the experience formats, was given top marks by three quarters of the visitors.

Around 7,500 test rides took place as part of IAA Test Drives and IAA Cargobike Parcours. A total of 61 commercial vehicles could be tried out as part of IAA Test Drives and the entire test operation was carried out in a climate-neutral way. Visitors could test the latest models under real conditions on our IAA Cargobike Parcours. The rush for the test drives was great and many test drives were fully booked out.

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